This course is for you if...
- you want to get stuck into real business tasks from day one
- you appreciate building relationships that enable you to thrive
- you enjoy the flexibility to follow your interests
- you get a buzz from solving problems
ECN3100
The World of Economics and Finance
30 credits
This module will introduce you to a range of contemporary ideas within economics and finance. The module will use a range of contemporary real-world issues to demonstrate the relevance of foundation level economic and financial concepts for decision making.
50% Coursework
50% Tests
STO3001
Global Business
30 credits
The module will introduce the components, functions and context of a business. You will explore the impact of different models on business purpose, values, stakeholders and reporting. Aspects such as globalisation, sustainability, ethics and entrepreneurship will also be examined.
100% Coursework
STO3002
Introduction to Business Research
30 credits
The module will enable you to develop business research at an introductory level and to develop a range of academic and professional capabilities. You will investigate research topics that will develop your understanding the importance of effective cross-disciplinary understanding and collaboration.
100% Coursework
STO3003
Business Research Project
30 credits
This module allows you to integrate subject specific knowledge and skills to investigate a specific topic relevant to your programme of study through a small-scale research project.
100% Coursework
HRL4001
Developing Management and Leadership Competencies
20 credits
This module introduces you to the practices of the manager and leader, exploring the key attributes, roles, responsibilities and challenges facing them in 21st century organisations, and the attributes, skills and competencies required to be effective. The module focuses on leadership and management practice and encourages a self /individual developmental approach, enabling you to reflect on your current and future competencies.
50% Coursework
50% Practicals
HRL4003
Business Culture and Behaviour
40 credits
This module encompasses the internal aspects, functions and processes of organisations, including their diverse nature, purposes, structures, size/scale, governance, operations and management, together with the individual and corporate behaviours and cultures which exist within and between different organisations.
60% Tests
40% Coursework
MKT4003
Marketing, Enterprise and the Digital Economy
20 credits
As consumer behaviour and needs change, organisations need to become more creative and entrepreneurial in every aspect. This module will provide you with the foundation knowledge of consumer behaviour in the digital world; how businesses are adapting and developing effective entrepreneurial climates, cultures and structures for long-term sustainability. You will explore the role and impact of digital technologies and how the integration of online and traditional marketing techniques can be successful.
100% Coursework
STO4002
The Business Environment: A Global Perspective
40 credits
This module introduces students to essential understanding and competencies in the dynamic and changing nature of business and the consideration of the future of organisations within the global business environment, including the management of risk and business resilience.
60% Tests
40% Coursework
ECN5009
Economic and Financial Data for Business Decision Making
40 credits
Excellent business performance can only be sustained if managers have access to high quality information. This module explores economic and financial data, common management decision making techniques (e.g., processes, models, analytical methods, and information support) and analytical frameworks in the context of their role in informing key business decisions (e.g., pricing, investment, cash flow, organisational finance, research and development etc).
100% Coursework
HRL5001
Managing People, Productivity and Operations
40 credits
Operations involves the production of goods and services through the coordination of human and other resources, where these resources are managed effectively levels of productivity that provide competitive advantage may be achieved. In this module you will explore how major themes of operations and human resource management interlink to influence organisational decision making and aspects of organisational and individual performance.
100% Coursework
HRL5002
Contemporary HRM
20 credits
In this module, you will focus on exploring the management of human resources in modern organisations operating in complex environments.
100% Coursework
HRL5003
Human Resource Management in a Global Context
20 credits
This module introduces you to the consequences of globalisation for workers and how they are managed, the particular people management issues confronted by multinational corporations (MNCs) and the human resource management systems adopted in different national contexts.
100% Coursework
HRL5004
Managing Change
20 credits
This module considers the importance of change management and how it can be achieved and sustained. You will examine how change affects organisations and the individuals who work within them. You will go on to evaluate the means by which change can be analysed and implemented, considering the interactions between strategy, policy, human resources, and the organisational environment.
100% Coursework
MKT5003
Marketing for a Digital World
20 credits
In this module you will examine the impact of new forms of digital technology on all aspects of the modern marketing mix, organisational strategies and consumer facing activities. You will examine new approaches for segmentation, targeting and positioning to generate sales through a digital lens. This module further aims to provide a greater understanding and awareness of the relationships between marketing and digital technology.
100% Coursework
MKT5004
Strategic Marketing Management
20 credits
The module is designed to provide business students with an understanding of the essential elements of the marketing management process. It explores the way in which marketing strategies can be developed and implemented in business organisations, and the relationship between marketing, other functional areas of management and the external environment. It will address the potential impact of current issues on the marketing process.
100% Coursework
PBS5001C
The Challenge Module: Sustainable Business
20 credits
Through this module you can select from a choice of topics related to the big challenges business and society are facing today. These might be drawn from the UN Sustainable Development Goals or a country’s industrial strategy.
100% Coursework
PBS5002C
The Challenge Module: Sustainable Supply Chains for Global Trade
20 credits
In this module, you will be challenged to evaluate the sustainability of the globalised business world. You will assess conflicting viewpoints and present balanced arguments for the environmental, social and economic sustainability of the supply chains that support global trade.
100% Coursework
PBS5003C
The Challenge Module: Responsible Entrepreneurship in Action
20 credits
Through this module you can develop an understanding of the big challenges business and society are facing today, in the context of entrepreneurship. These might be drawn from the UN Sustainable Development Goals or a country’s industrial strategy and will be informed by established business theories. You will develop and reflect on a business idea which has sustainability at its core.
100% Coursework
STO5001
Project Management
20 credits
This module provides insight and application into key aspects of successful project management and the project management lifecycle.
50% Coursework
50% Practicals
STO5002
Responsible Global Enterprise
20 credits
The module will focus on the management of global enterprises in a responsible way. You will consider the various forces within the local and international environments that are likely to influence firms’ expansion activities, including location choice, entry mode, internationalisation patterns and growth strategies. You will also explore the pros and cons of globalization, the emerging trends in deglobalization, fair trade practices and responsible foreign direct investment (FDI). Finally, you will examines the costs and benefits of offshore outsourcing as a part of global supply chain management and in the context of corporate social responsibility (CSR).
50% Coursework
50% Examinations
PBS600PLC
Placement Year
The placement year consists of an extended period of appropriate professional experience in a business or organisation. It allows the student to gain relevant experience to consolidate their studies and prepare for final stage study and employment after graduation. Students on BA International Business may also or alternatively undertake a study placement at an approved partner institution.
PBS6000
Honours Project
0 credits
The module gives you the opportunity to investigate in-depth a specialist academic or practice-based topic for which you have a passion for knowing more within your field of study.
100% Coursework
STO6003
Strategy and Leadership
20 credits
This module brings a problem-focused view to Strategy, Leadership and their interaction through Strategic Leadership. Particular consideration is given to strategic analysis, the development, evaluation and implementation of strategies and appropriate styles of leadership which facilitate this. The ethical and moral responsibilities of leaders will be critiqued, along with the development of relationships between organisational decision makers, leaders, and followers, within businesses.
50% Coursework
50% Practicals
HRL6002
Contemporary HRM
20 credits
In this module, you will focus on exploring the management of human resources in modern organisations operating in complex environments.
100% Coursework
HRL6003
Human Resource Management in a Global Context
20 credits
This module introduces you to the consequences of globalisation for workers and how they are managed, the particular people management issues confronted by multinational corporations (MNCs) and the human resource management systems adopted in different national contexts.
100% Coursework
HRL6004
Managing Change
20 credits
This module considers the importance of change management and how it can be achieved and sustained. You will examine how change affects organisations and the individuals who work within them. You will go on to evaluate the means by which change can be analysed and implemented, considering the interactions between strategy, policy, human resources, and the organisational environment.
100% Coursework
HRL6010
Experiential Practice
20 credits
This module provides you with the opportunity both to reflect upon practical experience as well as develop your capabilities and profile so you are on course for life after graduation.
100% Coursework
MKT6003
Marketing for a Digital World
20 credits
In this module you will examine the impact of new forms of digital technology on all aspects of the modern marketing mix, organisational strategies and consumer facing activities. You will examine new approaches for segmentation, targeting and positioning to generate sales through a digital lens. This module further aims to provide a greater understanding and awareness of the relationships between marketing and digital technology.
100% Coursework
MKT6004
Strategic Marketing Management
20 credits
The module is designed to provide business students with an understanding of the essential elements of the marketing management process. It explores the way in which marketing strategies can be developed and implemented in business organisations, and the relationship between marketing, other functional areas of management and the external environment. It will address the potential impact of current issues on the marketing process.
100% Coursework
MKT6010
Global Marketing Management
20 credits
The module introduces you to the key concepts of global marketing, providing you with an understanding of environmental factors, global marketing strategies and the international marketing planning process.
100% Coursework
STO6001
Project Management
20 credits
This module provides insight and application into key aspects of successful project management and the project management lifecycle.
50% Coursework
50% Practicals
STO6002
Responsible Global Enterprise
20 credits
The module will focus on the management of global enterprises in a responsible way. You will consider the various forces within the local and international environments that are likely to influence firms’ expansion activities, including location choice, entry mode, internationalisation patterns and growth strategies. You will also explore the pros and cons of globalization, the emerging trends in deglobalization, fair trade practices and responsible foreign direct investment (FDI). Finally, you will examines the costs and benefits of offshore outsourcing as a part of global supply chain management and in the context of corporate social responsibility (CSR).
50% Coursework
50% Examinations
STO6004
Enterprise, Innovation and Creativity
20 credits
The module will enable you to use creative processes to develop an innovative and viable business concept and to pitch for resources from potential stakeholders.
60% Coursework
40% Practicals
STO6005
Business Consultancy
20 credits
This module focuses on exploring and understanding a range of theoretical approaches to developing strategies for businesses and applying these principles to a live consultancy project. You will have the opportunity to gain experience of working with a business on a consultancy basis, either in a research or strategic development setting. You will engage with a client business to mutually identify a suitable project and develop findings and guidelines to inform a new strategic direction.
100% Practicals
Every undergraduate taught course has a detailed programme specification document describing the course aims, the course structure, the teaching and learning methods, the learning outcomes and the rules of assessment.
The following programme specification represents the latest course structure and may be subject to change:
UCAS tariff
32+
Contextual offers: Typically, the contextual offer for this course is 8 points below the advertised tariff. A contextual offer is an offer to study at university that takes into account individual circumstances that are beyond your control, and that can potentially impact your learning and your exam results, or your confidence in applying to university.
Student | 2024-2025 | 2025-2026 * |
---|---|---|
Home | £9,250 | £9,250 |
International | £17,100 | £17,600 |
Part time (Home) | £770 | £770 |
* UK Government announcement on tuition fees
On Monday 4 November 2024 the UK Government announced a proposal to increase tuition fees for home undergraduate students from £9,250 to £9,535 per annum from September 2025 onwards. The University of Plymouth intends to apply this new fee from September 2025. However, implementation of this increase will be subject to Parliamentary procedure. The University will give further details to both prospective and current students as soon as more information becomes available.
The course is extremely diverse. I found it really interesting working alongside people with different lived experience of business.
Hi, I'm Cat Hine and I am your Admissions Tutor and Programme Lead. Come and meet me at an Open Day.
Dr Cat Hine
Admissions Tutor and Programme Lead
There’s so much room to try new things and conquer some of your fears. The course is a great stepping stone before you enter into the real world and the team will ensure you are as well prepared as you can be.
Watch our video visualising what the new building will look like.
“I became very business intelligent and was able to apply my course knowledge to the real world. I learned a lot from working with live clients and business advisory projects – from how to create a business plan to hitting targets.”
“On my placement I ran my own business and got support from the Cube. They helped my business model and refine my skills.”