Wai Mun Lim

Academic profile

Dr Wai Mun Lim

Associate Head of School - International
Plymouth Business School (Faculty of Arts, Humanities and Business)

The Global Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. Wai Mun's work contributes towards the following SDG(s):

Goal 12: SDG 12 - Responsible Consumption and Production

About Wai Mun

Director of Professional Doctorates, Associate Professor of Service Management
A vision-driven change agent with a career-long record of programme management and quality assurance in higher education across national jurisdictions. Her research portfolio centres around the intersection of digitalization, service value enhancement, and co-creation through digital platforms.  Fostering a comprehensive understanding of how digital strategies reshape service ecosystems, driving sustainable growth and customer-centric excellence.

Contact Wai Mun

Room 324, Cookworthy Building, Drake Circus, Plymouth, PL4 8AA
+44 1752 585677