The Global Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. Chiwuokem's work contributes towards the following SDG(s):
About Chiwuokem
Chiwuokem is a researcher with a keen interest in the use of data, particularly customer and consumer data, by organisations across various sectors. His work focuses on the analysis of big data to support decision-making and enhance strategic discussions within organisations. He also investigates the implications of data sharing and privacy on cybersecurity management and the development of new business models.
He is particularly interested in how big data-driven strategies and responsible AI can be applied to business models. His work also examines the importance of education, training, and awareness around these technologies, and the factors that influence their adoption in businesses, especially within the e-retail sector. This includes collaborating with multiple stakeholders to assess current practices and develop roadmaps for implementing big data and responsible AI-driven solutions that ensure ethical, secure, and effective outcomes.
He is particularly interested in how big data-driven strategies and responsible AI can be applied to business models. His work also examines the importance of education, training, and awareness around these technologies, and the factors that influence their adoption in businesses, especially within the e-retail sector. This includes collaborating with multiple stakeholders to assess current practices and develop roadmaps for implementing big data and responsible AI-driven solutions that ensure ethical, secure, and effective outcomes.
Supervised Research Degrees
- Master of Sciences (MSc) - Coventry University, UK; Ulster University (Birmingham), UK.
- Master of Business Administration (MBA) - Coventry University, UK.
Current Research Supervision:
- PBS7000 Capstone Projects - MSc Dissertation supervision in Plymouth Business School.
- PROJ518 Data Science and Business Analytics Projects - MSc Dissertation supervision in the School of Engineering, Computing and Mathematics.
- Third Supervisor for:
- Ben Omoruyi - PhD Business with Management.
- Xiaoyi Zhan - PhD International Logistics, Supply Chain and Shipping.
Teaching
Strategy, Business Analytics, Digital Business, and Management Research Methods.Module leadership/Teaching:
- STO5003: International and Digital Business, and Accounting.
- MKT7003: Digital Analytics and Marketing Research.
- STO7009: Business Analytics.
- IUG3006: Strategy and Leadership [external partnership with the International Institute in Geneva (IIG), Switzerland].
- STO6003SU: Strategy and Leadership [intensive top-up module/programme].
- HRL4002 - Business and Management Internal Setting [Taking sessions on Knowledge management and big data; Business planning (internal responses to the external environment].
- STO3001 - Global Business.
- MAR6010 - Supply Chain Resilience and Risk Management (Maritime Business). (2022/2023 AY)
- MAL2016: International Logistics and Supply Chain Operations [external collaboration with the Peninsula College, Malaysia]. (2022/2023 AY)
