Stand Out to Customers: Elevate Your Sustainability Communication

Free, in-person workshop for Cornwall and Isles of Scilly businesses
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  • Cornwall (venue TBC)

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Connect authentically. Communicate clearly. Build trust. Gain competitive advantage.
In a world where sustainability matters more than ever, how you communicate your impact can set you apart – or put your reputation at risk. This one-day, hands-on course is designed to help businesses craft compelling, compliant and customer-focused sustainability messages.

What you’ll learn:

@ The fundamentals of effective sustainability communication
@ How to apply the Green Claims Code and avoid misleading statements
@ Recognising and avoiding greenwashing pitfalls
@ Understanding your audience’s values and expectations
@ Tailoring your sustainability messaging across different channels
@ Real-world examples of what works and what doesn’t
Apply now to gain the tools and confidence to communicate with clarity, credibility, and impact.
This course is fully funded for organisations in Cornwall and the Isles of Scilly through the Future is Green short courses project.
This course is subject to funding by the Good Growth Fund.
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What you will gain:

@ A clear framework to audit and enhance your current sustainability messaging
@ A checklist for making compliant and trustworthy green claims
@ Insights into customer psychology and what drives trust
@ Actionable ideas to confidently engage your audience
@ A toolkit to support your organisation’s communication strategy

Key details:

  • Refreshments: Delicious complimentary lunch and refreshments included.
  • Course fee: Free
  • Eligibility: This course is exclusively available to Cornish or Isles of Scilly businesses.
  • Who is it for? This course is ideal for anyone starting their sustainability journey or looking to refine their messaging. It’s perfect for sustainability professionals, marketing and communications teams, brand managers, and business leaders – but open to anyone interested!
  • Deadline for applications: Tuesday 1 July
  • To apply: Simply fill out the expression of interest form or contact greenskills@plymouth.ac.uk and a member of our team will get back to you.
 

Future is Green

The Future is Green is a collaborative project that delivers skills development courses and programmes to individuals across Cornwall and the Isles of Scilly to support the development of skills needed for the future green economy.
The project is being delivered by the Net-Zero Exchange team, within the Sustainable Earth Institute at the University of Plymouth.
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The Future is Green project is funded by the UK Government through the UK Shared Prosperity Fund.
 
 

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