Immersive Media Lab
The Immersive Technologies strand of the Entrepreneurial Futures project offers dedicated support for enterprises in Cornwall and the Isles of Scilly to explore how immersive technologies – including augmented (AR), mixed (MR) and virtual reality (VR) and 360 Full Dome – can be used for innovation, audience engagement and problem-solving across a wide range of contexts and industries.  
Our support includes: 
  • Design Researcher in Residence (DRIR): A creative artist, designer, or developer stationed part-time within the partner organisation to co-create immersive solutions tailored to their needs. This collaboration, overseen by one of our expert academics, fosters research that integrates design methods for impactful outcomes. 
  • Academic Consultancy: Access to specialist expertise from our academics to guide partners through challenges in adopting immersive technologies. Our academics offer informed advice and solutions to aid decision-making for virtual, augmented, or mixed reality applications. 
  • Engagement events: opportunities for businesses in Cornwall and the Isles of Scilly to learn how immersive technologies are being used within different sectors and how to access support from the University to make their own ideas a reality.  

Quorum: Cultural computation – enhancing audience engagement 

Professor Mike Phillips shares insights as part of a previous REF impact case study, featuring previous interactive projects developed for the dome, as well as collaborations with the Tate Modern and in education using digital, data and AI. 

Far South West Immersive

Far South West Immersive (FSWI) is a collective of universities, companies and organisations on a mission to make social good the focus of innovative research and development in immersive technologies.
Together, we will harness the region’s creativity, heritage and landscapes to tackle pressing real-world issues.
Find out more about Far South West Immersive
Far South West Immersive logo
 

Immersive technologies team

Nurturing, embedding and accelerating an entrepreneurial culture in Cornwall and the Isles of Scilly.

Find out more about the Entrepreneurial Futures project.

Entrepreneurial Futures