FdSc Sustainable Tourism Management

NORD1079
Developing Graduate Skills

PETR1170
Understanding Sustainability

As the global population competes for limited natural resources, global leaders are beginning to look at sustainable options for sustaining a good quality of life. Learners will gain an understanding of economic, social, and environmental considerations when embedding sustainability practices. The module explores sustainability at a global, national, and local level, using case studies related to sustainable communities.

PETR1172
Sustainable Coastal Communities

With many of the global population living in coastal communities and in many cases the coast driving coastal economies this module will focus on sustainable tourism and the impacts of humans on coastal systems. The module aims to develop students understanding of coastal dynamics and processes. Explore human interaction with coastal zones including tourism, industry and development, and sustainable coastal management.

PETR1173
Tourism Behaviours and Impacts

Understanding visitor behaviour and impacts on destinations is critical to managing tourism in a social, economic, and environmentally sustainable manner and creating positive consumer experiences and the development of successful tourist businesses. This module will give students the knowledge to identify the influences and barriers to consumer behaviour and to promote sustainable and responsible tourism.

PETR1171
Visitor Attractions

Visitor attractions play a critical role in the development of regional tourism, they generate income and employment and play a broader role in social and cultural exchange. In this module, students will examine the purpose of visitor attractions and the main challenges in managing and developing attractions that attract visitors to the area whilst supporting and promoting communities living in tourist destinations.

PETR1174
Ethical Leadership

This module gives an insight into how to lead using ethical principles. It provides learners with the knowledge and behaviours for success in a VUCA (Volatile, Unpredictable, Complex and Ambiguous) environment and enable them to support organisations by being agents of change for positive and sustainable development. The module provides a variety of inputs from external experts and businesses to encourage challenge and support a greater understanding of the subject and how these can be used practically in a business setting.

PETR2003
Sustainability In Business

This module will provide students with an introduction into sustainability in a business context. Students will study the concepts of environmental, economic and social sustainability and how this benefits businesses and consumers. The module will make use of case students to highlight how this has been successfully achieved, and also highlight the impacts of businesses not abiding by these principles.

PETR2180
Sustainable Festivals and Events

Festivals and events play a key role in developing tourism in destinations. This module will explore how festivals and events can be managed sustainably, to bring social, economic, and environmental benefits to host communities whilst minimising negative impacts. Each stage in festival and event planning will be examined, and their impacts on regional, national, and global environments identified.

PETR2181
Marketing Technologies and Digital Media

In this module, you will develop an understanding of a variety of marketing technologies, their purpose, and opportunities for engagement with a range of audiences. You will develop skills to help you create, plan and schedule effective digital marketing content, including copy writing techniques for different media formats such as blogging, digital storytelling and podcasting.

PETR2182
Personal Research/Industry Projects

This module provides students with the opportunity to specialise in a topic of their interest within sustainable tourism and conduct an in-depth research/industry-based project. Working with an assigned tutor, students will develop a research proposal which they will investigate through the collection of relevant primary data or conduct secondary research using relevant sources.

PETR2183
Destination Management and Development

When unsustainable development of tourism destinations take place, the host communities, the environment and the destinations themselves can suffer and deteriorate. In this module, students will learn about the techniques and processes for sustainable destination management and how these destinations can be developed to attract visitors whilst protecting the environment, culture and heritage of the destination.