BA (Hons) Business

PBS500CPD
Careers and Professional Development 0 credits

This module is aimed at enhancing students employability skills and knowledge especially those who will be undertaking an industrial placement in the third year of their degree. It is designed to build on skills learned in Stage 1 and helps students in their search for a placement, and in their preparation for the placement itself.

ACF5011
Financial Data Analysis

Sustainable business performance can only be maintained if managers have access to high quality financial information. This module utilises financial data for fundamental corporate decisions by exploring analytical techniques such as financial statements analysis, risk estimation, descriptive and inferential statistics in the context of their role in informing business decisions (e.g. investment, working capital decisions, corporate financing decisions, business valuation, budgeting, marginal analysis, and financing etc).

ECN5015
Decision Making for Business

Decision Making for Business offers students a thorough understanding of rational, behavioural, and economic approaches to decision-making, emphasising their practical application in business contexts. Students are introduced to key decision-making frameworks that guide analysis, choice, and strategic planning in economic environments. They develop skills to analyse situations, evaluate risks, navigate asymmetric information, and apply strategic thinking to enhance decision-making across various business contexts.

HRL5009
The Effective People Manager

Effective people managers are vital to the success of organisations. This module examines the identification and development of key skills for managing employees in different contexts. It explores various policy choices affecting people at work and the role of line managers in implementing those policies. Of particular interest would be the integration of AI (Artificial Intelligence) in the module so students could harness the potential of AI in devising effective systems for managing people. It also delves into various personal and interpersonal skills that students would leverage on throughout their careers.

MKT5008
Marketing Dynamics: Strategies for a Digital World

This module introduces key marketing concepts relevant to highly competitive and changing markets. The module explores the changing nature of consumer behaviour especially in relation to the use of digital technologies and consider the most appropriate strategies to maximize the return on marketing investment. This module will apply theory to case studies, considering ethical, legal and regulatory factors that may affect tactical activities.

MAR5004
International Supply Chain Management 20 credits

Through this module, you will acquire a comprehensive understanding of the principles and practices of international supply chain management and the complexities involved in planning, coordinating and operating various business processes in the management of international supply chains.

PBS5001C
The Challenge Module: Sustainable Business 20 credits

Through this module you can select from a choice of topics related to the big challenges business and society are facing today. These might be drawn from the UN Sustainable Development Goals or a country’s industrial strategy.

PBS5002C
The Challenge Module: Sustainable Supply Chains for Global Trade 20 credits

In this module, you will be challenged to evaluate the sustainability of the globalised business world. You will assess conflicting viewpoints and present balanced arguments for the environmental, social and economic sustainability of the supply chains that support global trade.

PBS5003C
The Challenge Module: Responsible Entrepreneurship in Action 20 credits

Through this module you can develop an understanding of the big challenges business and society are facing today, in the context of entrepreneurship. These might be drawn from the UN Sustainable Development Goals or a country’s industrial strategy and will be informed by established business theories. You will develop and reflect on a business idea which has sustainability at its core.

ELC205
Professional and Academic Communication 20 credits

This module develops your level of English in order to operate effectively in a professional and academic context.

PBS600PLC
Placement Year

The placement year consists of an extended period of appropriate professional experience in a business or organisation. It allows the student to gain relevant experience to consolidate their studies and prepare for final stage study and employment after graduation. Students on BA International Business may also or alternatively undertake a study placement at an approved partner institution.

HRL6002
Contemporary HRM 20 credits

In this module, you will focus on exploring the management of human resources in modern organisations operating in complex environments.

HRL6004
Managing Change 20 credits

This module considers the importance of change management and how it can be achieved and sustained. You will examine how change affects organisations and the individuals who work within them. You will go on to evaluate the means by which change can be analysed and implemented, considering the interactions between strategy, policy, human resources, and the organisational environment.

PBS600CPD
Continued Careers and Professional Development 0 credits

The Continued Career and Professional Development module is a development scheme designed to enhance students’ employability and builds on the stage 2 module. The stage 3 module focuses on providing students with information on graduate options and equips them with the knowledge and skills necessary for articulating and recording achievement and applying for graduate positions. The module also includes a number of workshops and events designed to develop students’ skills and knowledge, with the purpose of filling gaps in their CV’s and enhancing their employability.

STO6004
Enterprise, Innovation and Creativity 20 credits

The module will enable you to use creative processes to develop an innovative and viable business concept and to pitch for resources from potential stakeholders.

STO6009
The Strategy Challenge: Competitive Advantage and Value

This module’s primary purpose is to equip you with essential analytical tools and critical thinking skills to navigate complex business environments. This course focuses on analysing organisations and their environments, formulating, implementing, and evaluating strategies that drive value and competitive advantage. Through studying real-life organisation issues, such as aligning resources with market opportunities and adapting to dynamic conditions, innovative strategies will be examined, giving insight into real-world strategic challenges and organisational success. It also teaches, and assesses, personal skills such as time management, that the students will need in their later lives as managers.

STO6011
Business Improvement

This module brings a problem-focused view to business improvement techniques and concepts which are key to developing competitive advantage, both in goods and service based industries. Particular consideration is given to operations strategy, key aspects of operations and business improvement such as process and layout design, capacity and demand management, agility, lean, performance measurement and quality management.

HRL6010
Experiential Practice 20 credits

This module provides you with the opportunity both to reflect upon practical experience as well as develop your capabilities and profile so you are on course for life after graduation.

MKT6008
Public Relations in the Digital Era 20 credits

This module seeks to demystify public relations, explain what it is, how it can be used and its relationship with marketing. You will explore both marketing public relations and corporate public relations and examine how marketers can utilise public relations as part of the marketing mix in the digital era.